Med Spa and Salon Marketing
Your business is a booked chair. That chair fills on Instagram, on Google reviews, and on how fast someone gets a text back after a DM. We build the system that keeps every hour of every day worth showing up for.
You are selling a visual result. Botox, filler, laser, lash, extensions, color, brow. Every prospective client checks Instagram before booking. They scroll your feed for before-and-afters. They read your reviews. They DM a question, and if they wait more than a few hours for a reply, they book the next spa or salon that answered them faster.
Meanwhile, the clients you already have are the highest-value marketing you can run. Retention beats acquisition every time. But retention requires a system, not memory. We build both.
Before-and-afters, treatment reels, product highlights, staff features. Content produced with strategy for the platform where every client is deciding whether to book. Not random posts. A plan.
Instagram DMs, Facebook messages, website contact forms, missed calls. Every inquiry gets a first response inside a minute automatically so nobody rebooks with a competitor because you were with a client.
Appointment confirmations, reminders, and rebook prompts by text. Six-week, eight-week, and quarterly retention flows for treatments that need refreshes. Your chair stays booked without you thinking about it.
Every treatment routes to our review funnel. Happy clients go straight to Google to leave five-star reviews. Unhappy clients get a private form so complaints stay private and get solved. Your public reputation grows.
Individual pages for each treatment: botox, filler, laser hair removal, HydraFacial, coolsculpting, lash extensions, brow lamination, balayage, color correction. Each targets specific searches plus your service area.
Hispanic women are one of the fastest-growing segments in aesthetics and beauty. Native Spanish reels, Spanish ads, Spanish review requests. Not translated. Native voice.
We target the searches clients use before their next appointment:
Booking software handles the calendar and the transaction. This system handles marketing, DM response, review reputation, retention flows, and lead capture. Together they cover what neither does alone. Your booking tool stays. This layers on top.
Great question. Stylist-owned content is valuable and personal. Our SMM tier does not replace it, it complements it with a strategic content calendar for the salon or spa brand, plus produced pieces for treatments that need higher production quality (before-and-afters, treatment reels). Best when both run in parallel.
Med spa services that require medical oversight fall under HIPAA. All patient communication runs through HIPAA-friendly channels. No protected health information gets stored in marketing systems. Aesthetics content stays visual and general. Individual treatment records stay in your practice management system.
Book a free 30-minute call. We audit your Instagram, reviews, and retention flow, and scope a plan to fill the calendar.
Custom scope, no flat monthly, quoted on a discovery call.